BRAND FACTS
Services, locations, expertise and proof
GEO & SEO / AI SEARCH VISIBILITY
GET FOUND IN SEARCH.
GET CHOSEN IN AI ANSWERS.
Swansy helps ambitious brands become easier to discover, understand and recommend across AI search and Google, then turns that visibility into trust through positioning, websites and content.
ChatGPT
Perplexity
Google
Gemini
GrokChatGPT Search
Three options match the occasion:01
MAREA HOUSE
Clifftop seafood · quiet tables · sunset view
Official site · Maps · Reviews02
CANOPY ROOM
Garden dining · tasting menu · calm setting
Official site · Editorial guide03
SORA COAST
Beachfront seafood · sharing plates
Official site · Maps · Reviews01CUSTOMER QUESTION
02AI + SEARCH
03SOURCES
04COMPARISON
05DECISION
SEARCH HAS CHANGED
YOUR CUSTOMER MAY MEET THE ANSWER BEFORE THEY MEET YOUR WEBSITE.
Search is no longer one list of links. Buyers ask detailed questions, compare generated answers, inspect sources and return to Google before making a decision.
CLASSIC SEARCH
QUERY → LINKS → WEBSITE → DECISION
Strong pages earn rankings, relevant clicks and qualified organic visits.
AI SEARCH
QUESTION → ANSWER → SHORTLIST → VISIT
Clear evidence earns retrieval, citations and recommendation context.
ONE QUESTION, MANY SIGNALS
THE BUYER DOES NOT TYPE ONE KEYWORD ANYMORE.
They describe the occasion, location, constraints and desired outcome. The engine combines facts from websites, maps, reviews and editorial sources.
Buyer questionWhere should I book a quiet anniversary dinner in Bali tonight?
OCCASIONAnniversary
LOCATIONUluwatu, Bali
CATEGORYSeafood
TRUSTStrong reviews
URGENCYTonight
EVIDENCE CHECKED
01
Official websiteMenu, location, reservations
FOUND02
Google MapsOpening hours and proximity
FOUND03
Guest reviewsQuiet setting and service
FOUND04
Editorial guidesSunset dining context
FOUNDRECOMMENDED MATCHMAREA HOUSE
Clifftop seafood, quiet tables and a sunset view. Reservations available tonight.
Official siteMapsReviews
WHAT SHAPES AN AI ANSWER
AN AI ANSWER IS A CHAIN OF EVIDENCE.
No agency can force a recommendation. We improve the clarity, consistency and accessibility of the evidence that independent systems can use.
WEBSITE EVIDENCE
Clear pages, structure and first-hand material
EXTERNAL SOURCES
Relevant references, reviews and coverage
RETRIEVAL
Crawl, index and match the right source
AI ANSWER
Synthesis, citations and shortlist
WHERE THE CHAIN BREAKSMissing factsBlocked crawlersWeak evidenceConflicting sources
MULTI-ENGINE VISIBILITY
WE MEASURE THE SURFACES YOUR CUSTOMERS ACTUALLY USE.
Coverage is selected by market and audience. Every result is dated because answers vary by language, location, account and product availability.
ChatGPT
Mentions, cited pages and answer framing
Perplexity
Citations and comparison language
AI Overviews, AI Mode and organic search
Gemini
Source mix and response consistency
Grok
Mentions across selected buyer questions
GEO + SEO
TWO DISCOVERY SYSTEMS. ONE STRATEGY.
SEO
ACCESS SEARCH DEMAND
- Search queries and rankings
- Organic clicks and landing pages
- Search Console performance
- Technical indexability
GEO
ENTER THE AI SHORTLIST
- Buyer questions and generated answers
- Mentions, citations and context
- Fixed prompt-set retesting
- AI crawler access and retrieval
THE SWANSY METHOD
CLARITY. ACTION. PROGRESS.
A focused plan, practical improvements and a consistent way to measure what changes.
01
Find the gaps.
Review your website, buyer questions and the sources shaping your visibility.
A dated baseline and a prioritized action plan.
02
Build the foundations.
Improve technical access, clarify service pages and strengthen the evidence around your brand.
An agreed set of page, content and source improvements.
03
Measure the change.
Repeat the same buyer questions and review search performance to decide the next move.
A clear progress review with next actions.
AI SEARCH INTELLIGENCE
SEE THE QUESTIONS THAT CREATE DEMAND.
We connect each buyer question to the answer, the sources behind it and the next action for your brand.
AI SEARCH INTELLIGENCEHow buyers discover and compare your brand
AI VISIBILITY68%
CITED SOURCES9Across priority questions
NEXT OPPORTUNITY04Questions to strengthen
BUYER QUESTIONANSWER STATEEVIDENCE
01Best seafood restaurant in Bali?
MENTIONED3 SOURCES02Quiet anniversary dinner near Uluwatu?
CITED5 SOURCES03Where to book sunset dining tonight?
OPPORTUNITY2 GAPSTRACKQuestions → answers → sources → actions
FAQ
THE QUESTIONS A SERIOUS BUYER SHOULD ASK.
01
WHAT IS GEO?
Generative Engine Optimization makes public brand information easier for AI-powered search systems to retrieve, understand and cite. It combines technical access, clear content, consistent facts and credible sources.
02
IS GEO REPLACING SEO?
No. Strong SEO remains essential. GEO adds measurement and optimization for generated answers, citations and conversational discovery.
03
CAN YOU GUARANTEE A RECOMMENDATION?
No legitimate agency controls an independent model or search engine. We improve crawlability, clarity, evidence and source coverage, then measure the change.
04
HOW DO YOU MEASURE PROGRESS?
We combine Search Console and analytics with a fixed, dated set of buyer prompts. We track mentions, citations, answer context and the pages supporting them.
START WITH THE TRUTH
FIND OUT WHAT AI AND SEARCH CAN UNDERSTAND ABOUT YOUR BRAND TODAY.
We review your public website, priority buyer questions and the sources shaping your category, then show the clearest opportunities to improve visibility.
REQUEST A VISIBILITY REVIEW